Monday 22 April 2013

Equestrian Tourism Centre? Vinoble 2014


The Ayuntamiento (Council) of Jerez planning department has given the green light to a new project in the famaous Macharnudo vineyards, which are situated about 5 km. from Jerez on the Trebujena road. The plan is to set up an Equestrian Tourism Centre, which it is hoped, will give a new image to this agricultural area by demonstrating its beauty while creating jobs.

Existing vineyard buildings can be used without in any way inflicting environmental or urbanistic damage. The project envisages the adaptation of two of the buildings of the Casa de Las Carrenas by doing some construction work in the main building of some 672 square metres, and the bodega section of some1,000 square metres.

Many old vineyard buildings were known as “casas de la vina”. They were places where harvesters could eat and sleep, with attendant winemaking facilities: presses, lagares (treading troughs),mats for drying the grapes, stables and barrels for the wine’s fermentation. It was usually only after the fermentation that the “mosto” (newly made wine) was transported to Jerez for ageing. All that has changed, and nowadays the grapes usually come direct to the main bodegas for processing, (avoiding a lot of oxidation en route!) So no more bullock carts dragging barrels, just lorries and traffic congestion!

Macharnudo vineyards (masjerez.com)

Vinoble, the bi-annual sweet and fortified wine fair which takes place at the Alcazar in Jerez is to receive financial support to the tune of 100,000 euros from the Ministry of Agriculture. There will also be finance from local government. The 2014 edition can now go ahead after lack of finance put paid to the 2012 edition. Furthermore, 2014 will be the 750th anniversary of the re-conquest of Jerez. The mayor, Maria Jose Garcia Pelayo has confirmed that the state will pay one third of the costs of putting on the event, which will take place in the first week of June.

The mayor now has about 300,000 euros for the event, and the minister of agriculture of the Junta de Andalucia is expected to offer a contribution as well, after all his withdrawal of support was one reason for the event’s cancellation last time. In a recent meeting with the Consejo Regulador, he said he would look at the situation favourably, given the importance of the event.

The mayor hopes to have all the finance in place in order to progress with the programming of this the 8th Vinoble. She is also thinking of extending the event from four days to up to two weeks, with many spin-off events. She is also keen on the Consejo’s idea that Jerez could go for the European City of Wine designation in 2014. There is a rotating network of European Wine cities, of which Jerez is one, and perhaps it is Jerez’s turn.

Among the other possibilities in play are a congress of winemakers and a congress of Consejos Reguladores. The latter would be for the Jerez Consejo to organise, and they have given full support to Vinoble, along with a contribution of 50,000 euros from their budget. The Council is determined to do the maximum for the minimum, and with cost cutting here and there, they think they can pull it off without losing quality – or indeed improving it.

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